Join alumnus Mark Crouter, SEAS CERT ’02, Career and Leadership Coach at The MITRE Corporation, as he leads an Alumni Career Programs Workshop! Your personal brand is your unique value proposition. It’s the identity for which you want to be known, and it’s much more than your job, position, or title. Creating a personal brand will help you articulate your value and help you craft, intentionally and consistently, the way you present yourself professionally.
In this workshop you will learn a simple, repeatable process and use it to create your own career brand. Participants will apply the four key elements that describe your professional value proposition and form the basis for further career exploration and networking. Participants will also identify actionable steps to build and reinforce your brand and reputation, within your own organization and externally, across your professional community.
This workshop is open to all GW alumni and members of the Class of 2021.